Connecting the
Values of the Brand
with the
Values of the Consumer
to ensure high potential for Sales
Using interactive experiences to put the
Focus on the Consumer,
instead of the
Brand
Drive Continuous Growth
with the
Organic Connections
to attract more consumers with similar profiles
Authentic Content
creates a real and relevant experience which consumers can
Trust
Grow into a
Flywheel Sales Model
to scale with
Continuous Sales
Companies that choose to use the flywheel model over other models have a huge advantage because they aren’t the only ones helping their business grow — their customers are helping them grow as well
When marketing is honest and transparent. It sparks deep reflection and conversation. In industry terms, authenticity is the key to customer engagement.
Roadshows and Expos
Events Activation
Verified Lead Generation
Research and Analysis
Activation
Experiential Campaigns
Sampling Campaigns
In-store Events
Pop Up Campaigns
Drives
Authentic Referral Drive
Mass Content Drive
Community Influencer Drive
Online Sales Drive
Sports betting is growing in popularity, with many fans looking for easy ways to place their wagers. The betway app delivers a smooth and accessible platform for users to bet on various sports from any location. Covering sports like soccer, basketball, and tennis, the app offers live updates and an intuitive design. It’s perfect for both experienced bettors and those new to the world of sports betting.
MicroHub experiential connection campaigns speak to a variety of Real, Relevant and Relatable categories.
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Summer Families
Panel
1 Activation to a group of 100 peopleConnection
Connect in a unique and experiential manner. Each family, represented by the mother, receives a MEGA SUMMER HAMPER with products from partners.Ecosystem
Create an online foundation of all participating brands and panel.
Share experiences between all members of the panel by means of streaming.
Run a Q&A Forum
Connect players in the ecosystem
Drive referrals and ordersStream
Continuous flow of photo and video content from the 100 family connections
Compiled into:
MicroBlogs
MicroVideos
Social Media Posts
Share to (re-share) in EcosystemTrust
Obtain feedback on experience and product
Compile Insights by means of survey to Measure and Improve -
Wine2Biz
Panel
50 BusinessesConnection
Pre-recorded Virtual Wine Tour with Tasting and Farm Information on large screen, in a Board Room Environment
10 People – Employees or VIP Customers of the Business
Taste 12 Wines
Panel will be taken on a virtual wine tour (per farm) and taste 3 wines per partnerEcosystem
Create an online foundation for all participating brands and panel.
Share experiences between all members of the panel by means of streaming.
Run a Q&A Forum
Connect players in the ecosystem
Drive referrals and ordersStream
Continuous flow of photo and video content from the 50 business-to-business connections
Compiled into:
MicroBlogs
MicroVideos
Social Media Posts
Share to (re-share) in EcosystemTrust
Obtain feedback on experience and product
Compile Insights by means of survey to Measure and Improve